Everything You Ever Wanted to Know About Expedia
With a large affiliated network, luxury package options, and more flights available than any of their competitors, Expedia.com is at the forefront of virtual booking agencies. Hospitality service providers can include premier services along with regular hotel listings on Expedia to open the door to millions of guests worldwide. History Launched in 1996, Expedia premiered […]
Everything You Ever Wanted to Know about Booking.com
Registering your property with Booking.com opens your accommodation to a worldwide audience and gives you the automation you need to succeed. In a fiercely competitive hospitality market, a good and global booking engine that is also a travel channel partner is essential when it comes to filling up your rooms and managing reservations, calendars, and […]
Payment processing features for the insurance industry
Payment processing is an integral part of the business for insurance agencies. Because so much of insurance companies’ business is based upon payments received, it is pivotal to select a payment processor that has all of the most important needs covered. The leveraging the following features along with a merchant account will ensure that insurance […]
9 Tips for Marketing Your Hotel to Business Travelers
Business travellers Many hotels miss out on the opportunity for capturing the corporate travel crowd when marketing their rooms and services. By appealing to business travelers, you have guests who tend to be more frequent, loyal, and less price-conscious than leisure travelers. Because of the nature of their needs and expectations, marketing to business travelers […]
How African Shop Owners Can Embrace the Digital Era
In the last century, there has been a huge shift ‘from bricks to clicks’. Whereas most shop owners used to get their income from a brick-and-mortar store, with sales representatives assisting customers in person, many customers are now favoring online shopping and the digital customer service that accompanies it. In order to get with the […]
Everything You Need to Know About Skyscanner
Skyscanner is a leading travel fare aggregator and metasearch engine. Learn more about how as a travel agent, you can utilize Skyscanner as a powerful tool.
Conducting a Competitive Analysis: 3 Tips for African Entrepreneurs
In order to gain significant competitive advantage in your industry, you need to research your competition. By discovering the strengths and weaknesses of your competitors, you’ll be able to formulate a winning business strategy. The in-depth study of a company’s competitors is known as a competitive analysis. What is a competitive analysis, and why is […]
How to Build an Online Presence for Your Startup
In an age where almost everyone uses the Internet, your new company needs an online presence. Having a strong online presence is the key to attracting new customers and improving the customer experience. If you plan and build your online presence well, your brand will become increasingly popular. What is an online presence? In short, […]
Social Media Marketing Tips for African Entrepreneurs
Once you are ready to launch your business, it’s time to build an online social media presence. Statistics show that 94% of digital consumers have social media accounts, and they spend an average of just over 2 hours every day on social media! Being active on social media allows you to reach these potential customers, […]
How to Create a Presentation for Investors
Once you’ve built and tested a minimum viable product (MVP), it’s time to meet with investors. That means you will need to prepare presentation, a.k.a. ‘pitch deck’, that persuades investors to provide funding your business. One famous example of a successful pitch deck is the one that was used by the online accommodation marketplace AirBnB. […]