Starting Your eCommerce Store Using Shopify? Here are a few pointers.
Shopify is a complete eCommerce solution, enabling merchants to reach customers via an online store. Shopify is a cloud-based hosted solution, which means the platform is kept up-to-date, can be accessed from anywhere in the world, and doesn’t require a merchant to have their own web servers or a third party hosting company. Plans Shopify […]
Quick Guide to Magento & Why It’s Good For Your Business
Magento is a powerful, scalable, flexible, and user-friendly eCommerce system which gives merchants the opportunity to bring their products and services to the digital world. It is open source and easily customizable, making the Magento platform a great choice for business owners who want a cost effective way to launch an eCommerce website that is […]
The State of eCommerce in Mauritius
Mauritius, an exotic island in the Indian Ocean, may not be the first place to come to your mind when thinking about ecommerce development. However, as with all African ecommerce, increasing internet penetration throughout the country means that the ecommerce industry in Mauritius is growing rapidly. According to Internet World Stats, over 62% of the […]
African eCommerce Shows Continued Growth Despite Challenges
Running an ecommerce business in Africa isn’t without its own unique set of challenges. However, regardless of these hurdles, African ecommerce is showing continued growth. What exactly are the challenges that merchants face, and what are the strong forces behind the continued ecommerce growth? The challenges African eCommerce faces Let’s take a look at the […]
How the Fintech Revolution is Changing the Face of Employment in Africa
In 2016, global investment in fintech venture companies reached $23.2 billion, up 10% from 2015. And, Africa is no stranger to the party. Today, Africa is considered a hotbed of fintech innovation and acceptance. The global fintech industry includes approximately 1,000 companies and startups, with over 300 fintech startups active in Africa alone—3 of which […]
Upselling and Cross-Selling: How, What and Why?
Ecommerce merchants are always trying to improve their sales. Learn more about upselling and cross-selling techniques, and how they can boost your revenues.
The eCommerce and Digital Payments Landscape in Mozambique
Mozambique, which is approximately 3 times as large as Great Britain, is divided into 154 districts. As of 2016, only 72 of these districts had bank branches in them. The Mozambique government and commercial banks in the country have undertaken to open at least one branch per district, by 2019. Sub-Saharan Africa suffers from a […]
The Pros and Cons of Using a Debit Card
Debit cards are an extremely popular payment card type that are often issued by major payment processors, such as MasterCard. According to Statista, as of 2017 there were 751 million MasterCard debit cards in circulation worldwide. A debit card, in contrast to a credit card, deducts money from your checking account as soon as you […]
How to Find Investors in Africa and Secure Investment
The technological startup landscape in Africa is gaining momentum. According to Partech Ventures, VCs invested $367 million in African startups in 2016, up 33% from 2015. Funding to African startups has grown by an 8.7x factor over the past four years. The countries whose companies garnered the highest funding are Nigeria, South Africa and Kenya. […]
How to Create a Presentation for Investors
Once you’ve built and tested a minimum viable product (MVP), it’s time to meet with investors. That means you will need to prepare presentation, a.k.a. ‘pitch deck’, that persuades investors to provide funding your business. One famous example of a successful pitch deck is the one that was used by the online accommodation marketplace AirBnB. […]