Improve Cash Flow by Optimizing Marketing & Tapping into New Opportunities
So, your business is up and running. You’ve established yourself, collected some customers, and have a product or service offering on the market. Hopefully you’re also tracking your finances, including your income and expenses. Keeping good accounting practices – including inventory sellthrough, details of recurring and one-off expenses, and income – is pivotal to managing your […]
How to Improve Cash Flow by Managing Staff, Assets & Inventory
In a recent post, we discussed the concept of cash flow – what is it, how does it impact your business, and what are some ways to improve cash flow through some day-to-day business operations. Now, we’ll go a bit more in depth on how to positively affect your cash flow through simple adjustments to […]
How Business Can Improve Cash Flow
Managing cash flow effectively is a crucial part of doing business, and one that many find challenging. Small businesses especially find cash flow to be somewhat of a foreign concept – isn’t enough to count your money as you make it? Nope, it’s not. Cash Flow Cash flow is more than just business profits, and having […]
What To Expect In The World of Payments in 2021
After a long year, 2021 has finally arrived. 2020 saw a dramatic uptick in eCommerce, as well as easy payment methods and more. You can read our full recap of 2020 in the world of payments here. Looking forward into 2021, we see a rise in payment technologies that will make purchasing even easier on […]
How To Win Back Lost Customers
So, all of your digital marketing efforts have paid off, and you’ve started gaining customers. Relieved, you can save some of the money you’ve been spending on Marketing, as sellthrough is going well and – in a perfect world – your customers will be with you for life. And then… they’re not. Often through no […]
Remarketing 101 For Online Businesses
We’ve shared a couple of posts recently to give some insights into the world of digital marketing for merchants. In case you haven’t seen them yet, you can read Digital Marketing Basics for Merchants Part 1 and Part 2 for the lay of the land, and some great starting points to get more attention from future customers. In this […]
Taking Your Business Online With Wix
Looking to take your business online? The first steps, while exciting, can often feel overwhelming. Thankfully, Wix comes to the rescue, helping you to build your own eCommerce site… even without any technical expertise. We’ve put together a step-by-step guide to building your online storefront with Wix, so you can get started accepting online transactions […]
DPO Group and MasterCard join forces to help businesses in Africa move online
New eCommerce store provides free website with integrated digital payments Nairobi, Kenya 28 April 2020: African digital payments company, DPO Group, has launched an eCommerce store. Powered by Mastercard’s payments gateway technology, the platform will enable merchants across Africa to swiftly move their businesses online and continue to trade with their customers. The end to end eCommerce solution, called the DPO Store is available in the 19 countries in which DPO operates. Initially targeted at essential services such as supermarkets, food stores, pharmacies and chemists, merchants are provided with a free website […]
Quick Guide to WooCommerce And Why It’s Good For Your Business
In 2019, global eCommerce sales reached nearly $3.5 trillion USD, up nearly 18% from the previous year. This number is expected to nearly double by 2023 – online sales are only going to increase from here on out. Shoppers favor online outlets, with the ability to make purchases and bookings at any time of the day, […]
Fraud Prevention Best Practices in the Holiday Shopping Season
The holiday season is nearly here, a fact made abundantly clear by the crowds in the shopping malls, and announcements of special sales and promotions from online retailers. The holidays, of course, present opportunities for connection with family and friends, and time off to (theoretically) relax and settle in to the new year. But this […]