3G Direct Pay Limited has become a leading online payment solution for East and Southern Africa. Now they have selected a significant technology partner and mobile digital payments provider, Cellulant, to provide their customers the freedom to pay online using all major credit, debit cards, PayPal and Mobile Money in a safe, reliable and secure, real-time system, in Africa.
Cellulant, the most connected one-stop mobile payments and digital commerce solution provider for businesses in Africa, provides easy and real-time connections to multiple mobile money operators. 3G Direct Pay end customers will be able to use and to pay online via, MPesa, Airtel Money, MTN Mobile Money and many other mobile money platforms across the continent. The mobile money payment will be processed in real-time; the customer will receive an online confirmation and can use the service they are paying for immediately.
“Mobile payments in Africa have grown dramatically over the past few years,” said Eran Feinstein, Managing Director, 3G Direct Pay. “We now want to expand from East Africa into the rest of Africa and we are in a position to support the massive mobile money online payments boom that’s happening across the continent. We have spent the past year growing relationships in Africa, so we can offer, our clients, substantial online payment capabilities.”
Establishing direct relationships with Cellulant has been important for 3G Direct Pay, notes Feinstein. “We have been looking for a professional provider who could supply excellent and reliable integration and service which supports multiple mobile money operators. Cellulant has an outstanding experience in this space.”
Ken Njoroge, Co-Founder and the Group CEO of Cellulant commented, “3GDP is renowned in the travel and tourism industry in East Africa for providing, a safe, secure and trustworthy online environment. Cellulant can now connect their customers to a one-stop mobile payments service.”
Cellulant, which commenced operation in 2004, has built one of the most successful mobile commerce companies in Africa by Africans for Africans The company now operates in ten countries and their grid connects 34 mobile operators, 45 banks and 63 blue-chip companies across the continent.
Njoroge added, “We continuously improve what we do, helping to grow business for our merchant customers, as we partner with them to break new ground.”